Category Archives: Observations

Taking My Own Medicine: Everyday Places to Write Inspiring Content

Posted on August 1, 2012 by donkincaid

It’s fitting that I’m writing this introduction for my latest MyWebWriters.com post from here: Finding the best place to write has always been a challenge for me. Here are my thoughts on Five Everyday Places to Write Inspiring Content Where … Continue reading →

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30 Relationships: Social Media to Face to Face – Simple, Yet Powerful

Posted on January 7, 2012 by donkincaid

Over the Christmas holiday, I highlighted  30 of my many twitter relationships that moved to face-to-face relationships in 2011. This is power of social media. Finding common ground through online conversations which lead to people helping people. Ultimately these relationships  define … Continue reading →

Posted in Leadership, Marketing, Observations, Social Media | Tagged , , , , | 5 Comments

Part 3: The Best of Blog Indiana 2011 – Randy Clark on Social Media Relationships

Posted on October 31, 2011 by donkincaid

Part Three of a series detailing my impressions of Blog Indiana 2011. There is no B2B or B2C. It’s P2P Randy Clark‘s presentation at Blog Indiana 2011 was described as how his company (TKO Graphix) won a nearly $2M contract … Continue reading →

Posted in Fort Wayne, Marketing, Observations, Social Media, Technology | Tagged , , , , , , , | 4 Comments

What’s Missing From Kroger’s Marketplace Grand Opening?

Posted on October 24, 2011 by donkincaid

What’s missing? An Email address box! Point 1: Kroger had great crowds during their Grand Opening of Indiana’s 1st Marketplace store. Full parking lots, people visiting from outside the normal shopping area and several contest fishbowls. Point 2: Kroger’s active … Continue reading →

Posted in Fort Wayne, Marketing, Observations, Retail, Social Media | Tagged , , , , , | 2 Comments

Subway and Sky Diving = Repeat Business

Posted on September 26, 2011 by donkincaid

Click for video transcript Three times recently I’ve visited the Subway Restaurant at 10462 Maysville Road in Fort Wayne, IN. Now I make it a point to stop when I’m in in the area. Why?  Because on my second visit, … Continue reading →

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Why Crisis Communication Needs to Include Social Media, Now

Posted on August 22, 2011 by donkincaid

DC EARTHQUAKE UPDATE  8/24/2011: So, how effective was Washington, DC’s social media crisis communication during yesterday’s earthquake? Chris Battle, a former U.S. Department of Homeland Security Public Affairs Director, basically scores the event Crowdsourcing 100, Government 0. In his post “After … Continue reading →

Posted in Observations, Social Media | Tagged , , , , , , , , , , | 7 Comments

Prejudice is Alive and Well in 2011 – Unfortunately

Posted on May 26, 2011 by donkincaid

The guest author is a good friend who has asked to remain anonymous.  I am honored to be asked to post this story. I am also sad that the post is necessary. I was enjoying a pleasant experience at a suburban men’s … Continue reading →

Posted in Guest Authors, Observations, Retail | Tagged | 1 Comment

Welcome to ‘A Desk is a Dangerous Place’

Posted on October 6, 2010 by donkincaid

“A desk is a dangerous place from which to view the world.” — John le Carré This quote is my reminder that staying behind a desk continuously doesn’t give a complete picture of a business. Reports may show a location … Continue reading →

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